## Introduction
In an era where e-commerce has reshaped countless industries, one would expect the automotive market to follow suit. However, a recent report reveals a surprising statistic: only 7 percent of new-car buyers in the United States completed their purchase online. This statistic is particularly striking given the extensive efforts made by automakers, online retail giants like Amazon, and other stakeholders to encourage consumers to transition from traditional dealerships to digital...
## Introduction
In an era where e-commerce has reshaped countless industries, one would expect the automotive market to follow suit. However, a recent report reveals a surprising statistic: only 7 percent of new-car buyers in the United States completed their purchase online. This statistic is particularly striking given the extensive efforts made by automakers, online retail giants like Amazon, and other stakeholders to encourage consumers to transition from traditional dealerships to digital...